Caratpark Hotel
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Caratpark Hotel

{Rebranding | 2014}

Caratpark Hotel is a 4-star hotel in Taksim, İstanbul. The parent company of the hotel is Hitit Holding, which specialises in gold trade – hence the name, “Caratpark”. For their identity, we decided to use top-view of different diamond cuts as their emblem, the cuts changing each time the logo is used.